CHAAYA BARADHWAAJ

AI, Artificial Intelligence, Digital Agency, Digital Marketing

AI in Digital Marketing: The concise guide

AI in Digital Marketing: A Concise Guide

Artificial Intelligence (AI) is transforming digital marketing, enabling businesses to deliver personalized experiences, automate processes, and make data-driven decisions. This guide explores how AI is reshaping the industry, the latest trends, and key statistics that highlight its impact. What is AI in Digital Marketing? AI simulates human intelligence in machines, allowing them to learn, analyze, […]

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Content Marketing, Digital Agency, Digital Marketing, Digital Trends, Digital Trends in India, Internet Marketing, Marketing, Marketing & Communications

Get Ready for 2025 – Digital Marketing Trends and Insights

Get Ready for 2025 – Digital Marketing Trends and Insights

Executive Summary 2025 is set to redefine digital marketing, with transformative shifts in consumer behavior, technology, and industry priorities. This white paper explores critical areas like AI, e-commerce, social media, content marketing, programmatic advertising, UI/UX, OTT platforms, and more, offering actionable insights for CXOs and marketing leaders. 1. E-Commerce and Quick Commerce Key Insights: 2. […]

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Digital Agency, Digital Marketing, Internet Marketing, Marketing, Marketing & Communications

Why Mumbai is Emerging as a Hub for Digital Marketing Agencies

Why Mumbai is Emerging as a Hub for Digital Marketing Agencies

Mumbai, India’s financial capital, has earned a new title as a hub for digital marketing agencies. The city’s unique blend of creativity, business opportunities, and access to top talent has made it the ideal environment for digital innovation. A KPMG report highlights Mumbai’s contribution to India’s $300 billion digital economy, with the city being a […]

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