YORICK PINTO

Digital Marketing, digital marketing influencers, Future of Digital Marketing, influencer marketing, video marketing

GUEST COLUMN: How video marketing drives maximum conversions

93 per cent marketers agree that it’s an important part of their marketing strategy. Mumbai: The rapid growth of TikTok globally, as well as Instagram releasing ‘Reels’ over the last couple of years, is a testament to the rise in video consumption, with users preferring to watch short video clips on their mobile devices. These […]

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Marketing & Communications, Social Media, User Generated Content

New Trends In Social: Signal, Telegram, Spaces, Discord, ClubHouse

Can you imagine a day without social media? Imagine waking up in the morning and not checking your social feeds or having a great time with friends and not sharing it on social media. To paraphrase a much abused quote from the middle-ages, if you didn’t share it on social media, did it even happen?  […]

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Customer Experience, Digital Agency, Website Design

All you need to know about Design Thinking, but were afraid to ask!

If you thought ‘Design Thinking’ only applied to graphic and web designers, you couldn’t be further from the truth. Some of the greatest innovations from the world of literature, art, music, science, engineering and business owe their origin to it. So, what exactly is Design Thinking? Design Thinking is a process for solving problems by […]

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