The Role of AI in Digital Marketing
What is AI? AI Stands for Artificial Intelligence. It is a branch of computer science concerned with building high tech, smart machines that are capable of performing tasks that typically require human intelligence. Why is AI Important for Marketers? AI has become a crucial role for marketers. AI interprets and solves complex decisions based on […]
Excessive use of ChatBots can lead to Customer Dissatisfaction!
In today’s business landscape, communication channels have expanded greatly, thanks to the rise of social media. Companies can now connect with their customers on a real-time basis and promote their products and services effectively. However, as the volume of customer inquiries and comments continues to increase, companies have started using automated chatbots to handle customer […]
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KAPIL BHATT
Kapil is a MBA in Digital Marketing and an expert in ORM & Social Listening/Analytics.
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