Category: Consumer Experience

Award winning, Consumer Experience, Responsive Design

5 Brand Microsites with Excellent UX

Brand microsites deliver niche and sometimes topical content to target audiences. Unlike websites that people visit primarily to consume general information, microsites are built for more specific and current needs. They are also a wonderful medium for building a sense of urgency and driving online engagement. Thus, while staying light in terms of content, microsites […]

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Award winning, Brand building, Consumer Experience, Customer Experience, Online Advertising, Website, Website Design

How To Create An Award-Winning Website – A Case Study Presentation

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bcwebwise, Brand building, Consumer Experience, Customer Experience, Facebook, Facebook Fans, Facebook Likes, Online Advertising, Return on Investment, ROI, Social Media

How Facebook’s Close Friends Feature Can Affect Your Brand’s Wall Posts

Have you stumbled across the Close Friends feature on Facebook? It appears as an alert as you log in to your Facebook profiles. A very welcome feature indeed considering large networks of friends one gathers over time. With friends of friends, work acquaintances, random people, far off relations, absolutely unknown people and all of their […]

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About Author

CHAAYA BARADHWAAJ

Chaaya Baradhwaaj founder of BC Web Wise. Her opinions here are based on watching the digital media evolve in the country very closely for over two decades.

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