The digital advertising business has been rocked by Google’s recent move to deprecate the phasing out of third-party cookies in its Chrome browser. This abrupt turnabout represents a critical turning point with far-reaching consequences for consumers, publishers, and advertisers alike. The termination of third-party cookies has been a major topic of concern and preparedness for […]
Search engine optimization, or SEO, is the practice of optimizing your website to rank higher in search engine results pages (SERPs). It is a crucial component of search engine marketing (SEM), which encompasses a range of strategies and techniques designed to increase your website’s visibility and traffic from search engines. In this blog, we will […]
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