Should we lockdown our SEO as the world stays in lockdown?
SEO (Search Engine Optimization) is a way for the SERPs (Search Engine Ranking Pages) to go through your content by crawling the websites, indexing them and finally ranking them. Even though the world has gone into lockdown, our crawlers have not! They are still looking at your content – learning the keywords and search terms […]
Is SEO Going The Way Of The Dodo Or Is It More Like The Phoenix?
If you are using the internet to search for information then you will probably use a search engine, such as Google or Yahoo. The beauty of a search engine is that you can be as specific or vague about the information you require and it will give you results. As a user this is very […]
How to Measure ROI of Internet Marketing
How do you measure Return on Investment (ROI) of Internet Marketing? The web lends itself to be measured. After all every impression of a graphic being measurable, the path from which your visitor landed on your web page being traceable, the pages viewed, the likes and comments, the viral effect everything lending itself to being […]
About Author
CHAAYA BARADHWAAJ
Chaaya Baradhwaaj founder of BC Web Wise. Her opinions here are based on watching the digital media evolve in the country very closely for over two decades.
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