Using AI in Predictive Analytics: A Marketer’s Guide
Online astrology websites have been the first movers on using Predictive Analysis. They’ve been using data and data-base driven technologies, for eons, to generate your horoscope within seconds. And today with AI, it can happen in real time, with real time data. By analyzing large amounts of data, AI can identify patterns and predict future […]
It’s Time for Data-Driven Strategies: Well who in the organisation will decide that? CTO or CMO
Big Data is a buzzword you’re hearing everywhere. But it’s not just a buzzword or a trend, it’s a movement of understanding your customers, your unique buying cycle, and your content strategy. To think of it, it may sound simple but is it that simple? Answer is Yes & No. Why both, because if you […]
About Author
JAYA BHATIA
Jaya is experienced across Digital Businesses using technology to create new value in business models, customer experiences and the internal capabilities that support its core operations.
Recent Comments