How to Optimize Your Website for SEO and Increase Your Online Visibility
Search Engine Optimization (SEO Services) refers to the practice of optimizing your website for search engines by including different keywords, strategies and tactics. While there are multiple ways to optimize your website, the most popular ones, commonly offered by SEO agencies as part of the SEO marketing are adding relevant content to your website, optimizing […]
Using AI in Predictive Analytics: A Marketer’s Guide
Online astrology websites have been the first movers on using Predictive Analysis. They’ve been using data and data-base driven technologies, for eons, to generate your horoscope within seconds. And today with AI, it can happen in real time, with real time data. By analyzing large amounts of data, AI can identify patterns and predict future […]
Understanding the Attention Economy – And its implications for the Advertising Industry
What would be the most scarce resource in today’s information-rich world? If your answer is highly skilled talent (labour) or funding (capital), you would be far from the truth! If Thomas H. Davenport and John C. Beck of the Accenture Institute for Strategic Change are to be believed, then attention is the most valuable and […]
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YORICK PINTO
Yorick Pinto loves all things digital. When he's not breathing digital, you can find him reading, drinking coffee or playing / watching football.
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