5 Brand Microsites with Excellent UX
Brand microsites deliver niche and sometimes topical content to target audiences. Unlike websites that people visit primarily to consume general information, microsites are built for more specific and current needs. They are also a wonderful medium for building a sense of urgency and driving online engagement. Thus, while staying light in terms of content, microsites […]
Which is better – .Net or PHP? A review of .Net’s untapped potential
I have been working @bcwebwise for three years now, and during my tenure I have come across many requirements such as social networking, gaming, brand campaigns, etc. When I say let’s do it in .NET, there is often a client response – “Why not PHP? It’s quicker, cost effective!” or “It quickly integrates with social […]
What Do You Need To Start An E-commerce Business: A Checklist
It is time to get online and create a cost effective sales channel, after all consumers are researching your products online and reading peer recommendations. It just makes sense to get online and enable the target customers to buy your product with a click of the mouse. So just what do you need to start […]
About Author
CHAAYA BARADHWAAJ
Chaaya Baradhwaaj founder of BC Web Wise. Her opinions here are based on watching the digital media evolve in the country very closely for over two decades.
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