The Age of ORM: How highly responsive brands are winning the digital game
Customer service is becoming a major differentiator for brands. Some call it a new religion for business. To provide customer service, it’s important for brand managers to be aware of their online presence and their strengths and weaknesses on social media. A successful social service strategy depends on brand managers’ ability to recognize and address […]
The Infamous Social Media Algorithms
With most popular networking sites including Twitter, Facebook and Instagram moving from a chronological timeline to a ‘preference based’ timeline, social media has been questioning the filter bubble mechanism. Earlier last year, networking sites began to implement algorithms that determine a user’s preference through post engagement, relationships with other users, historical data, and various other […]
Why Brands Should Invest in Continuous SEO
The internet is evolving through constant change like any other ecosystem. To succeed, businesses have to deploy well thought and proven strategies to retain or improve their standing vis-a-vis the competition. Day in and day out. SEO is their primary tactic to deal with this change and stay ahead of competitors. After all, an easily […]
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PRASAD PILLAI
A thorough leader and an expert in the field of SEO ensuring client goals and business growth from SEO is being delivered across target audience and location.
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