When Digital Geniuses Clashed at the BCWW Box-Out 2016
It’s a Thursday evening and suddenly there is a different kind of energy at work. No one is at their desks. Teams have gotten together to brainstorm. The deadline is aggressive. Everyone needs to have their ideas ready for Box-out by 9 AM next morning. So what’s Box-Out? It’s the brainchild of our founder, Chaaya, […]
Innovating with Twitter as a Powerful Marketing Tool
Alter, a local Brooklyn-based clothes showroom has made use of its Twitter handle to gain a massive fan-base of stylists and potential customers. With tactical promoted posts, it has been able to achieve a sizeable 250 percent increase in its follower base, which has eventually triggered higher in-store visits and better sales. ‘Clean Air in […]
Organic Reach on Facebook Gets Tougher
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About Author
SHEETAL BHALERAO
Sheetal is a senior manager handling business and account planning at BCWebwise. Passionate about building brands using digital as the primary marketing medium. Along with love for brands and digital she totally enjoys exploring / experimenting new recipes for lunch.
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