According to a study by Statista, video ad spends are expected to reach $9.26 Billion by 2024. Currently the most trending content format on popular social media platforms including Facebook, Instagram and Twitter is videos. The last couple of years have seen the rise of short video format apps like TikTok, Moj, MX Takatak which […]
93 per cent marketers agree that it’s an important part of their marketing strategy. Mumbai: The rapid growth of TikTok globally, as well as Instagram releasing ‘Reels’ over the last couple of years, is a testament to the rise in video consumption, with users preferring to watch short video clips on their mobile devices. These […]
Recent Comments