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Hotstar - IPL finals Updates
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Hotstar registers 18.6 million concurrent viewers during the IPL finals

Hotstar registers 18.6 million concurrent viewers during the IPL finals

Deploying a breakthrough advertising product, Hotstar enabled advertisers to target refined cohorts of 300 million of its audiences, allowing ad targeting at an unprecedented scale.

 

This year, Hotstar streamed the matches on a new technology stack that used ten times lesser compute, while handling almost 2.5x times more traffic. This helped the platform render better quality at lower bit-rates than before.

 

https://www.exchange4media.com/digital-news/hotstar-registers-186-million-concurrent-viewers-during-vivo-ipl-2019-final-96744.html

Disney+ to open its India innings with IPL

Disney+ to open its India innings with IPL

Disney+ will be brought to India via Hotstar streaming. The new launch will coincide with the IPL, as Star India has exclusive broadcast and digital rights for the same. 

https://bestmediainfo.com/2020/02/disney-to-open-its-india-innings-with-ipl/

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