LinkedIn looks at testing and rolling out a series of changes to Sponsored Content, in the coming months. These changes are being planned to help marketers generate higher-quality clicks on their ads & improve campaign ROI. One of these changes include not having to pay for people who simply click on ads.
Facebook’s ‘Premieres’ videos now available to all global pages..
Twitter expands In-Stream Video Ads to all regions..
YouTube adds new Ad Extensions and improves ‘Brand Lift’ metrics..
Facebook about to add a range of new tools to Marketplace..
Facebook Tests New Snap Map-Style Feature..
Google Search Console snapshot arrives in search results..
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