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ISSUE 15
15 / 10 / 2018
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YouTube adds new Ad Extensions and improves ‘Brand Lift’ metrics

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YouTube adds new Ad Extensions and improves ‘Brand Lift’ metrics
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YouTube Ads' recent update aims at providing better insights to advertisers. This enables them to understand who has seen their ad content, with 'Brand Lift' allowing advertisers to better quantify their ad performance. YouTube's expansion of ad extension tools provides newer ways for advertisers to share expanded context information within their ads.

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Related Updates

Facebook’s ‘Premieres’ videos now available to all global pages..

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Facebook Tests New Snap Map-Style Feature..

Google Search Console snapshot arrives in search results..

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