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ISSUE 61
24 / 09 / 2019
d-talk

Facebook unveils ‘Advertising You Can Play With’

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Facebook unveils ‘Advertising You Can Play With’
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With poll ads, brands will be able to ask users to vote on issues ranging from trivial questions to serious customer research. In playable ads, advertisers will be able to create gamified content. AR ads will enable consumers  to interact with brands. All three offerings are expansions of existing capabilities. With the festive season just round the corner in India, this suite of interactive ads can help advertisers engage with their consumers in new and interesting ways.

 

https://www.exchange4media.com/marketing-news/facebook-unveils-poll-playable-and-augmented-reality-ads-formats-99660.html

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