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ISSUE 62
01 / 10 / 2019
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3 Minutes & Skippable: Snapchat allows new ad format

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3 Minutes & Skippable: Snapchat allows new ad format
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Snapchat has now introduced a new ad format where the ad format is 3 minutes long, and the ads are skippable. Brand marketers and advertisers on the platform can indulge in long-format storytelling and display adverts that cannot be compromised with a time-limit. The new ad format furnishes a supplementary targeting option, brands can look for the audience who would be interested in viewing long-format content.

 

http://www.socialsamosa.com/2019/09/snapchat-3-minutes-long-ads/

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