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ISSUE 71
10 / 12 / 2019
d-talk

Twitter launches Brand Survey tool

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Twitter launches Brand Survey tool
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The microblogging site has introduced a new feature to help brands and agencies understand which specific tweet drove the highest lift. Brands would have access to this feature no matter the scale of the campaign.  The feature would help shape campaigns according to cultural relevance, and set effective marketing objectives to achieve branding goals. Presently available in the US, UK, Canada, Japan, and Brazil.

http://www.socialsamosa.com/2019/12/twitter-brand-surveys-tool-launched/

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