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ISSUE 75
07 / 01 / 2020
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LinkedIn introduces new way to measure video metrics

LinkedIn introduces new way to measure video metrics
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LinkedIn and Oracle Data Cloud has teamed up to introduce Moat Analytics which help advertisers measure viewability metrics of their ads as part of LinkedIn Video performance. According to LinkedIn, members spend almost 3x more time watching video ads on the platform as compared to static and Sponsored Content.

 

https://www.adgully.com/linkedin-oracle-data-cloud-introduce-new-ways-to-measure-video-performance-86140.html

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