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ISSUE 86
24 / 03 / 2020
d-talk

Flipkart introduces Ideas feed for shoppers

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Flipkart introduces Ideas feed for shoppers
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Close on the heels of Instagram shopping, Flipkart’s Ideas feed is customised to the users taste. It has articles, videos and photos from publishers and influencers encouraging users to indulge. The feed hosts content from brands and influencers, and will be available under 14 key interest areas, including fashion, health and fitness, gadgets, food and nutrition, home and living, and so on. Flipkart 'Ideas' will help bring the next 200 million consumers (from Tier II and Tier III cities) online. 

https://www.afaqs.com/news/mktg/flipkarts-ideas-feed-features-content-creators-publishers?utm_source=mailer&utm_medium=mailer&utm_campaign=newsletter-2020-03-17

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